👋 Hey There! It's Sariful here...
If you've stumbled across this page, welcome!
This little corner of the internet is where I share a bit of my story, what I've learned along the way, and the things I'm still figuring out.
So, who am I?
I'm Sariful Islam, a tech enthusiast, a lifelong learner, and the current CTO of Zubizi Web Solutions, a company I co-founded with my brothers in 2017.
How it all began
And you might be wondering, how did I get into this whole tech and business thing? Honestly, it started way back when I was just a kid who loved playing around with computers. I didn't know what I was doing most of the time, but the idea that I could make something spectacular out of nothing always fascinated me.
That curiosity turned into a lifelong passion for technology, not just for the gadgets themselves, but for how they can make life simpler for people.
Funny enough, I didn't start out in tech. I actually studied accountancy first, because that's what made sense at the time, and I genuinely loved it. Numbers fascinated me, and the logic behind accounting still excites me to this day.
But I felt like I had missed out on my "computer era", and that thought haunted me for a while. So I kept learning to code by myself in my free time alongside my studies.
I consumed content from YouTube, online courses, tutorials and documentation day and night. I started with the basics. HTML, CSS, JavaScript, PHP and MySQL, trying to catch up on all the things I felt I had missed. I kept experimenting with code, creating simple websites, tiny CRUD apps, and breaking more things than I fixed.
And somewhere along the way, I started building a simple billing application for businesses (since I was already in the business domain), and that was my first real taste of creating something useful with code.
It was messy, full of trial and error, and yes, it broke several times but it worked. And that little project ended up shaping my future in ways I couldn't have imagined.
You'd be surprised to know that many of our earliest users still use that very first version of the software. It wasn't perfect by any means, but it solved real problems for real people and that was incredibly rewarding.
Although over the years, we've changed and rebuilt so many parts of it that sometimes I wonder if it's even the same software anymore (you know, kind of like the Ship of Theseus paradox). But in spirit, it's still the same.
Looking back, I'm grateful for every struggle because it taught me persistence, humility, and the value of learning by doing.
The birth of Zubizi
That same curiosity and persistence eventually led to something unexpected.
The little billing software I built started catching attention.
My brother began showing it to businesses in our locality, and before long, many of them loved it for some reason and started using it.
When it began to gain real traction, we realized we might be onto something bigger. That's when my brothers and I decided to take the leap and officially start Zubizi Web Solutions.
We began small, just a few people, one neighborhood, and one simple idea:
"Make business software so simple that it actually helps people instead of confusing them."
Over time, that humble beginning grew into a mission to support small and medium-sized businesses across India. Today, our tools help garment manufacturers, retailers, and entrepreneurs streamline their work, save time, and grow faster.
Solving real problems
I've always seen technology as a tool for empowerment. My job as CTO of Zubizi isn't just about writing code or building systems, it's about understanding people.
What do they struggle with? What slows them down? How can I make their lives just a little easier?
At Zubizi, I lead product design and development, oversee our system architecture, and guide our team toward creating intuitive, performance-driven solutions.
I try to understand client pain points and transform those insights into simple, powerful tools that actually make a difference.
I get excited when someone tells me, "Hey, your software made my work so much simpler." That's the best feeling in the world. It's not about the tech itself, but the impact it has on real people and their lives. That's what drives me every day.
I believe great software isn't just about features. It's about how it feels to use. Every line of code should exist for a reason: to save time, reduce friction, or empower someone to do more with less.
Technology should simplify things, not overwhelm you. You don't have to take a course from some institution to learn a software and use it in your business, it should be the other way around, the software should learn how you work and adapt to it.
My goal is always to make the complex feel simple, so that business owners can focus on their work, not the software behind it.
Always learning (and unlearning)
But honestly, I'm still learning, every single day. The tech world changes faster than any of us can keep up with, and that's both humbling and thrilling.
I don't pretend to have it all figured out. I make mistakes (sometimes repeat them four or five times just to be sure 😂), try new things and I keep improving, just like the entrepreneurs we serve.
Right now, I'm focused on AI-driven automation inside our ERP software at Zubizi, from smart inventory forecasting to conversational analytics, blending human understanding with intelligent systems that can think with users, not just for them.
I'm always experimenting, learning, and exploring new ways to make business software smarter and more intuitive.
Beyond the code
Outside of work, I'm a curious mess.
I love playing chess (not good at it though), reading, exploring new ideas, and traveling to new places.
I believe curiosity doesn't end at work. It spills into every part of life. Meeting new people and seeing different perspectives often gives me fresh ideas for how to approach challenges in business and technology, and yes occasionally overthinking life's smallest details.
I also love sharing knowledge through blogging about tech and and entrepreneurship… and sometimes unintentionally confusing people around me with weird analogies.
The journey continues...
When I look back, from that curious kid with a computer to where I am today, I feel incredibly grateful to my family, my team, and especially those early adopters of Zubizi who believed in what we were building even before it made sense on paper. I'm proud of how far we've come, but I know there's still so much more to learn and create.
This website, sarifulislam.com, is just a small reflection of that journey. It's a place where I hope to share insights, lessons, and maybe a few mistakes that others can learn from. Whether you're an entrepreneur, a developer, or just someone curious about tech, I hope you find something here that connects with you or at least makes you smile.
Thanks for stopping by, and if something here resonates with you, feel free to reach out. I'd love to connect, learn, and grow together.